The zine <n>PORTRAIT OF A FRIEND</n> about producer <n>filous</n>. Photography by <n>Florian Moshammer</n>.

the current social media is about looking outward, and we end up comparing naturally as a result.



yet everything we need is already within us. plugging into instagram we detach from ourselves, postponing the discovery of what we're seeking.



the question is can this looking-inward lens be enabled by technology, or does it by nature require unplugging.

An installation at <n>Le Centquatre-Paris</n>. Photo by <n>Asli Yilmazturk</n>.

Reason.co Branding

<n>What happened to all the good in you</n> (2021) by photographer <n>Adeolu Osibodu</n>.

The whole thing weighs on me like heavy cloth and I begin to feel the gravitational pull of busywork, the need for the affirmation of a thumbs up or little red heart on social media

A page from <n>María Medem</n>'s comic <n>Cenit</n>, published by <n>Apa Apa Cómics</n>.

reminder:

every brand touchpoint matters

· emails
· website
· signage
· vehicles
· pop-ups
· proposals
· packaging
· phone calls
· letterheads
· newsletters
· social media
· presentations
· word of mouth
· business cards
· public relations
· sales promotions

Branding study for <n>LONER</n>, inspired by the work of artist <n>Alberto Giacometti</n>.

<n>The boundaries of nothingness</n> (2017) by artist <n>Alex Plechko</n>.

<n>Consumption</n> (2021) by artist <n>Miko Maciaszek</n>.

The 1996 EP <n>U DJs</n> by <n>Boxhead</n>, with remixes by <n>Picklehead</n> and <n>Devyne Stephens</n>.

Identity proposal for a jazz festival by graphic designer <n>Enrico Gisana</n>.

<n>Fog noise</n>. Shot on an <n>iPhone</n>.

An illustration titled <n>HIGHLIGHTER AND SHARPIE PARTY</n>.

The letter <n>H</n> rendered for the 2022 <n>36 Days of Type</n> creative challenge.

An illustration titled <n>African silhouette set</n> by artist <n>katyaulitina</n>.

Zuzanna Rogatty

A 2016 illustration by <n>Studio Muti</n> for <n>The Monster Project</n>, based on a child's drawing.