Words

## Dieter Rams’ 10 Principles of Good Design

*	Good design is innovative
*	Good design makes a product useful
*	Good design is aesthetic
*	Good design makes a product understandable
*	Good design is unobtrusive
*	Good design is honest
*	Good design is long-lasting
*	Good design is thorough down to the last detail
*	Good design is environmentally friendly
*	Good design is as little design as possible

Actor <n>Robin Williams</n> photographed by <n>Bettmann</n>, circa 1979.

discipline in their passion.
resilience in their character.
consistency in their lifestyle.

The <n>Pale Blue Dot</n> photograph of Earth, taken in 1990. Quote by <n>Carl Sagan</n>. Credit <n>NASA</n>/<n>JPL-Caltech</n>.

A <n>Bromeliad</n> in the <n>Amazon Rainforest</n>, with a quote by <n>Oliver Wendell Holmes, Jr.</n>

A still from <n>Nature is Chaos</n>, a film by <n>Narcisa Hirsch</n>.

Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light, and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is non-existent. And don’t bother concealing your thievery — celebrate it if you feel like it. In any case, always remember what Jean-Luc Godard said: ‘It’s not where you take things from — it’s where you take them to.’

A quote on discipline by actor <n>Julie Andrews</n>.

Digital illustration by <n>Mathis Popelsky</n>, 2020.

<n>OUT FOR A WALK</n>. Visual by <n>iris wildros</n>.

Brand identity for <n>WorkMode</n> by <n>Keaton Webb</n>.

A graphic titled <n>How do you know if it is your EGO or your INTUITION?</n>.

Photo by <n>Dylann Hendricks</n> via <n>Unsplash</n>.

The key to succeeding in anything is to do it consistently and get 1% better every single day.  So ask yourself, are you getting 1% better everyday?