Copywriting

YouTube thumbnail for a copywriting masterclass by <n>Matthew Volkwyn</n> featuring <n>Jason Fladlien</n> and <n>Alex Hormozi</n>.

Copywriting videos that will actually change your life 

part 4

9 frameworks to write headlines that convert:

1. Benefits Without Sacrifice
2. Benefits Even if
3. Benefits Without Sacrifice Even If [Objection]
4. [Action] to [Benefit/USP] in [Timeline] without [Sacrifice]
5. Desired [Goal]... but [Objection]?
6. No [Pain Point]? No Problem!

If you’re not using AI to turn your top performing video ads into statics, you’re missing out big time.

Here’s the process we use to do this:

1. Upload your top performing videos (with ad metrics)… | Alex Cooper

A graphic by <n>Alex Cooper</n> on generating ad headlines from performance data.

I retired from copywriting twoish years ago. No more client work. No more client hunting. No more launches. No stage speaking. Nada. 

I lift, read, flaneur, write, travel, consult my Good Word subscribers. 

My masterclass: