fashion development

From the series <n>Circadian Authority - Unorganised Thoughts</n> for <n>Orienteer Mapazine</n>'s 'Circadian Rythms' issue.

Mood board image by <n>Care of Chan</n> for a project with <n>The Floral Society</n>.

Cover of <n>Summit Magazine</n>, September 1970.

Rug from the <n>ROOM ON THE ROOF</n> residency, inspired by <n>Marcel Breuer</n> and <n>Gunta Stölzl</n>.

Magazine B is an ad-less monthly publication that introduces one well-balanced brand unearthed from around the globe in each issue. between its covers, Magazine B not only shares untold stories behind the brand but also its sentiment and culture that any readers interested in brand marketing and management can leaf through with ease.
Founded in 1996 by Jonny Johansson and three partners, with only 10,000 euros, Acne was first launched as a small advertising and design agency in Stockholm. Acne, an abbreviation for “Ambition to Create Novel Expression,” is characterized as a creative collective that freely does whatever it wants, just as the name shows. One day, the company produced just 100 pairs of jeans to emerge as Stockholm’s representative denim brand. In 2006, Acne separated its fashion endeavors to create an independent brand called Acne Studios, and since then has consolidated its position as a major contemporary fashion house that crosses between the realms of fashion, culture and art.
CONTENT
INTROEDITOR’S LETTEROUTFIT OF THE DAYAcne Studios styles on InstagramOPINIONBom Lee, Publisher and Editor-in-Chief of Dazed &amp; Confused KoreaIMPRESSIONInnovative concepts from Acne StudiosKEY ITEMSSignature items from Acne StudiosRUNWAYAvant-garde hits the runwayOPINIONZoe Michel, Producer at Condé NastREALWAYPeople who think and live outside the boxOPINIONAndreas Fornell, ArchitectSPACEAcne Studios’ spaces in cities around the world and the people who created themACNE CULTUREAcne’s culture outside of fashionBRAND STORYThe birth and growth of Acne StudiosCAMPAIGNAdvertising campaigns with fresh perspectivesCOLLABORATIONCollaborative works across different genresCOLLECTIVESSix fashion collectives that work in perfect cooperationSWEDISH COOLThe next-generation brand with a unique Swedish flair and contemporary sensibilityFOUNDERComments from Acne Studios cofounder Jonny JohanssonREFERENCESOUTRO


Magazine B – Issue 61: Acne Studios

Gutermann Top Stitch heavy duty is the best 100% Polyester sewing thread on the market available in 100m length at Knitting Co. in Melbourne., Australia.

Gutermann Extra Strong Polyester Sewing Thread - 100m Reel

<n>Faded Denim Nichi Loosevintage Wide-Pants</n> by <n>ARCANA ARCHIVE</n>.

<n>More Love</n> by artist <n>Piergiorgio Sorgetti</n>, featured by <n>MAGzine</n>.

Snowboarder <n>Ryland Bell</n> in Alaska for the <n>Patagonia</n> Winter 2007 catalog. Photo by <n>Tyler Roemer</n>.

A campaign image for <n>Mantle</n>'s <n>The Ex</n> exfoliator, photographed by <n>Marie Justine Prioux</n>.

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Decorative orchids by Lyubov Fonareva on Artfully Walls